Making sure an ad campaign resonates with its audience is a headache and priority for every large agency or marketing team out there. But how do we know whether we’re actually hitting the mark?
We helped Burger King make fast, but validated targeting decisions by involving the local customer.
We helped Unilever prepare for a key innovation workshop in less than 1 week.
Change in society is happening faster than ever before. As a result the desirability of products & services is evolving at the same rapid pace. In order to stay relevant, corporations have to adapt their internal clocks and accelerate their inter...
Luminus heeft als energieleverancier continu meerdere innovatieprojecten in parallel lopen. Teams binnen de marketing en new business development afdelingen werken op deze trajecten in sprint approach.
Een 180° switch maken van campagnes op basis van buikgevoel naar gestaafde campagnes die met zekerheid aanslaan bij de doelgroep.
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